
Qlik is a global leader in data analytics and business intelligence who acquired Talend in May 2023 to strengthen its data integration and governance capabilities.
Qlik (previously Talend) needed to unify and optimize learning experiences across their expanding organization and diverse audiences. Their key challenges included:
- An outdated LMS (Docebo) that lacked flexibility and scalability
- The inability to embed learning directly into products for just-in-time training
- The need to serve multiple audiences—customers, partners, and employees—with dynamic, role-based content
- Limited support for certifications and partner enablement programs
- The need to drive measurable business outcomes, such as increased product adoption, higher subscription renewals, and improved partner performance
After evaluating multiple vendors, the Talend team narrowed its options to Intellum and Skilljar. Intellum emerged as the clear winner for several reasons:
- Intellum’s intuitive design and embedded learning paths aligned with the goal of keeping learners engaged throughout all stages of the customer journey
- Intellum’s scalable certification features would help increase the number of certified partners year-over-year
- Unlike other platforms, Intellum offered built-in gamification features that enhanced learning experiences right out of the box.
By unifying its education programs under Intellum, Qlik aimed to replicate the results Talend achieved and unlock even greater business value with the following outcomes:
1. Increased Engagement and Retention*:
- Completion rates rose from 8% to 23%
- Monthly active user engagement increased from 15% to 45%, significantly reducing churn
2. Enhanced Partner Enablement:
- Partner certifications have tripled year-over-year, improving performance and driving revenue
- Tailored learning paths have enabled partners to quickly achieve certification, helped streamline their roles, and reduced time to value
3. Faster Time to Value with Implementation Accelerators:
- Intellum’s platform allows Qlik to distribute implementation accelerators to customers, which enables faster deployment of common use cases and ensures faster ROI
4. Embedded Learning for Seamless Product Adoption:
- Qlik embedded the “How Do I…” series directly into product interfaces, reducing support tickets and improving the user experience
*These metrics are related to the Talend Academy product, which launched on Intellum January 2023.
Qlik needed a flexible, scalable learning platform to unify education across its expanding ecosystem of customers, partners, and employees after acquiring Talend, in order to promote product adoption, reduce churn, and boost annual recurring revenue (ARR) through engaging, personalized, and scalable learning experiences.
Case Study Details
- Customer
- Employee
- Partner and Channel
- High Tech and Software
- LMS
- North America
- Certification Management
- Content Management
- Gamification
- Learner Experience
- Learning Paths
- No integration types mentioned
- No integration names mentioned
- No vendor services mentioned


