Services for Learning Systems Sellers
Stand Out in Today’s Crowded Marketplace!
Are you struggling to understand your market position, stand out in a crowded marketplace and generate new sales opportunities? You are not alone. The experts at Talented Learning can help.
Talented Learning Overview
Talented Learning produces two websites designed for the learning technology marketplace including:
Since 2014, Talented Learning and its CEO, John Leh, have provided the learning technology community with fiercely independent research, analysis and education. We have reviewed almost 300 vendor solutions and focus on identifying, documenting and communicating the unique differentiation of each.
Now with 75,000 followers and growing, we have formally helped 100 organizations choose the best LMS for their needs and countless others via our hundreds of publicly available blog posts, podcasts and public webinars.
Launched in 2021, the Talented Learning Center is the world’s only educational and research community centered on the learning systems marketplace – bringing together the diverse ecosystem of learning systems buyers, sellers and practitioners.
We’ve designed and developed our educational curriculum to provide value for anyone who wants to research, buy, sell, implement or improve learning systems for better business results. Our extensive research focuses on highlighting the differentiation of the world’s best LMS/learning systems
Talented Learning has our finger on the pulse of the learning systems industry like no other organization and we use that perspective to help vendors shine with a variety of services.
Services for Learning Systems Sellers
We created our vendor services offering to help vendors stand out and attract qualified leads based on their target market, strengths and differentiators. We help vendors understand and communicate their uniqueness, get ongoing exposure, drive qualified leads and win more sales opportunities. Our Vendor Success Services are grouped into 3 steps:
STEP 1 – VENDOR MEMBERSHIP
The first step to getting noticed by serious and relevant buyers is to become a Talented Learning Vendor Premium Member and start growing your profile and thought leadership presence.
- We offer multiple levels of membership for learning tech vendors big and small.
- Each level of membership includes profiles on Talented Learning and the Talented Learning Center, co-content development, regular consulting access with John Leh and opportunities to highlight your individual thought leadership, client case studies and more.
- Benefits of joining include exposure, attract marketing qualified leads, demonstrate your expertise, show off your solutions
Watch John Leh’s welcome video to the Talented Learning Center Membership program.
STEP 2 – DRIVE QUALIFIED LEADS
To drive incremental qualified leads, we provide thought leadership content sponsorships aligned to your strengths, experience and differentiators. We have a variety of sponsorship opportunities to choose from, including:
- THOUGHT LEADERSHIP WEBINARS
Sponsor dynamic live and on-demand sessions focused on topics that showcase your expertise and attract potential buyers. All events are hosted by our Lead Analyst, John Leh.
- PODCAST INTERVIEWS
Build brand credibility in a 30-minute audio Q&A with John Leh on The Talented Learning Show. Each episode features practical insights from a successful customer practitioner or executive thought leader.
- WHITE PAPER DEVELOPMENT
Complement your thought leadership efforts by underwriting independent research and analysis. Partner with us to focus on key technology issues and trends that are shaping the future of extended enterprise learning.
- CASE STUDY DEVELOPMENT + PLACEMENT
Need case studies to illustrate your product’s real-world impact? Our team brings all the pieces together so your solution gets the market attention it deserves.
STEP 3 – WIN MORE CLIENTS
Establishing a presence on Talented Learning, creating thought leadership content and driving qualified leads is foundational. The next step is to convert as many of those leads as possible. We spend our lives on the frontlines of learning systems buying and selling. We see what buyers are seeing, evaluating and buying. We put our experience to good use to help you increase your win rate!
- SOLUTION BENCHMARK + COMPETITIVE ANALYSIS
Gain insights from a detailed strategic analysis that clarifies your product’s strengths and weaknesses relative to direct and indirect competitors.
- RFP RESPONSE ANALYSIS
Improve your win rate with an honest appraisal of your best new business proposal. Our analysts pinpoint relevant strengths and weaknesses. Then we outline an action plan to help you achieve better outcomes.
- SOFTWARE DEMONSTRATION ANALYSIS
Receive a thorough, actionable evaluation of your product demo and sales presentation. We’ll identify critical missteps and recommend specific ways to improve your approach, from start to finish.
- CONSULTING WITH JOHN LEH- Hourly, quarterly or custom consulting engagements with John Leh, Lead Analyst of Talented Learning.
Receive our 2021 Talented Learning Vendor Services Guide
Interested in highlighting your solution on Talented Learning and the Talented Learning Center and driving a new source of marketing qualified leads? Submit the form below to receive our 2021 Vendor Services Guide complete with full descriptions and pricing of membership, sponsorship and consulting services.