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Meet Greg Rose, Chief Experience Office of Intellum:
Using AI in L&D: How to Chart a Course for Transformation
Artificial intelligence elevates Learning and Development (L&D) from operational efficiencies to strategic, high-impact applications that deliver measurable business results, as outlined by Dr. Anderson Campbell, Director of Product Marketing at Intellum and former professor with a Doctorate in Leadership. L&D teams advance via Intellum’s 6-phase framework to three maturity levels—Assist for automation, Augment for personalization, and Architect for workflow reinvention—securing sustained competitive advantage.
Top Customer Education Marketing Tips: Customer Ed Nugget 29
Discover four essential customer education marketing strategies to boost engagement and business results, as shared by expert Shannon Howard from Intellum. Learn how to craft a compelling narrative, understand your audience, choose effective channels, and promote continuously for maximum impact.
4 Crucial Marketing Mistakes to Avoid: Customer Ed Nugget 28
Shannon Howard, Director of Customer & Content Marketing at Intellum—a leading enterprise education platform—shares her expertise on avoiding these pitfalls, drawing from her experience in building learning management systems, crafting education strategies, and promoting customer-focused programs. Previously featured on the Customer Ed Nuggets podcast for discussions on customer communities and management challenges, she emphasizes strategic, ongoing marketing to drive engagement and ROI in customer education.
How Customer and Partner Education Fuels Business Growth
Customer education, as exemplified by Intellum’s platform, drives business growth by equipping customers and partners with the knowledge to maximize product value, boosting engagement, retention, and revenue. By integrating strategic learning programs across the customer lifecycle, Intellum’s data-driven approach reduces support costs and accelerates sales cycles, delivering measurable outcomes for companies.
Customer Education Community Pitfalls: Customer Ed Nugget 20
A customer education community fosters engagement through shared learning, but pitfalls can derail efforts. Shannon Howard, Director of Customer & Content Marketing at Intellum, highlights mistakes like unclear goals, inconsistent engagement inconsistent engagement, and ignoring member feedback, which can hinder growth. To succeed, define clear objectives, maintain consistent interaction, and provide valuable content to boost loyalty and advocacy.
Education-Led Growth: How Companies Win When Customers Learn
Too many organizations treat education as an afterthought, leading to frustrated customers, struggling partners, and stalled business growth. Education-led growth flips this script by making learning a strategic engine, driving product adoption, partner success, and customer retention. Today, Dr. Anderson Campbell, Intellum’s Product Marketing Director, explores how this approach can transform your business strategy.
The Rewards of Community Building: Customer Ed Nugget 14
Do your customers feel like members of a community? Many companies have found that community building is worth the investment — especially when educating customers. But breathing life into that kind of vision isn’t quick or easy.
2024 Learning Systems Predictions
Four years ago, the pandemic triggered some of the most prolific years in learning systems history. Then in 2023, everything changed. Is the LMS industry poised for another growth surge, or will this be another challenging year? For an independent analyst’s perspective, join me as I look into my crystal ball at key trends that are shaping the year ahead…
One of the best ways to rate and judge learning vendors is by the quality and quantity of their public client case studies. Take a look at this selection of case studies from Intellum:
Franklin Electric + Intellum LMS Case Study
Franklin Electric, a global leader in water and energy systems, partnered with Intellum to create FranklinTECH, a digital learning ecosystem that transformed industry education by offering tailored learning paths, interactive tools, and virtual training. Their initiatives resulted in a 124% increase in active users, reduced support inquiries, faster employee onboarding, and stronger customer relationships through hybrid learning and certifications.
Allied Universal + Intellum LMS Case Study
Allied Universal, a global security and facility services company, faced challenges in training its dispersed workforce to meet varied regulatory and client-specific needs while relying on inefficient manual training methods. Implementing Intellum’s The EDGE platform, the company scaled its blended training program, increasing monthly course completions from 10,000 to 585,000, reducing turnover below industry averages, and streamlining compliance with automated systems and data-driven insights.
Qlik + Intellum LMS Case Study
Qlik, a global leader in data analytics, acquired Talend and partnered with Intellum to unify and optimize learning across diverse audiences, addressing challenges like an outdated LMS and the need for scalable certifications. The Intellum platform drove a 23% course completion rate, tripled partner certifications, and embedded learning into products, reducing support tickets and enhancing user engagement and retention.
Meta + Intellum Customer LMS Case Study
Facebook launched the Blueprint e-learning platform using Intellum to educate marketers on its marketing tools. Within 34 months, Blueprint reached over 2 million global users, adding 100,000 new users and 286,000 enrollments monthly with the Intellum LMS. Intellum's flexible technology enabled Facebook to create a scalable, engaging learning environment with diverse content, including webinars and customized paths.
DISCO + Intellum Case Study
DISCO provides lawyers with cloud-native, AI-Powered solution to automate and simplify ediscovery, legal document review and case management. To support legal professionals and employees with scalable, personalized training, DISCO partnered with Intellum to launch DISCO University with Intellum
BeyondTrust + Intellum Case Study
BeyondTrust needed an LMS that would allow them to efficiently scale training, while providing learners with customized learning paths, and ensuring seamless integration with other systems. Intellum was chosen for its robust API, customization, and seamless integration with mission-critical apps, including Salesforce.
impact.com + Intellum
When impact.com was looking for a new LMS that could grow with their academy, they needed a platform that could scale to educate multiple audiences, provide a clean UX, flexibly gate content, integrate with their suite of software tools, and offer robust reporting. After conducting thorough research and going through an RFP process, a cross-functional committee chose Intellum as Partnership Experience Academy (PXA)’s LMS. Since then, PXA has experienced explosive growth—and continues to grow at a rapid pace.
Gusto + Intellum Case Study
Gusto specializes in HR solutions, payroll, and benefits management for small and medium-sized businesses. Gusto faced the challenge of delivering comprehensive training to its employees and partners on their payroll products and services. The company needed a solution that could streamline content delivery, provide a modern learner-first experience, help admins manage resources efficiently, and adapt to Gusto’s expanding needs.
