
There are more than 80,000 professional associations the U.S. alone. Each of these organizations provides some level of continuing education – either as a basic member benefit or to generate incremental revenue streams.
Historically, associations relied on printed books and live presentations at annual conferences as the primary medium for educational content. But in recent years, association learning solutions have shifted rapidly toward virtual classrooms, self-paced online courses and other forms of digital content.
This is largely thanks to the rise of innovative association learning solutions that leverage advances in cloud, mobile, social and ecommerce technologies.
The foundation of today’s successful association learning solutions is the learning management system (LMS). Not a traditional employee LMS, but a different breed of LMS, designed specifically for association needs.
While employee learning platforms are geared towards delivery of mandatory compliance training, association LMSs are about making money by selling content that members choose to purchase voluntarily. Yet despite these differences, association technology buyers often waste time by including employee-oriented LMSs in their consideration set.
Here are some of the capabilities association learning solutions must provide (but are hard to find in an employee-centered LMS):
- Specialized marketing functionality to attract and engage voluntary learners
- Ecommerce features that facilitate content buying and selling
- Functionality for managing certifications and other continuing education activities
- Ability to integrate learning with other association technology and the overall business process ecosystem
- Enhanced professional services from association education specialists.
(To learn more about the LMS features associations need to drive revenues from learning content, watch our on-demand webinar “Top 10 Features of Association LMS”.)
Top 10 Association LMS Solutions in the World
Over the past 2 years, we’ve reviewed 100 LMSs – and more than 20 of these focus on association learning. We think they are all solid performers, but some are setting the pace for the others. To be included on this list, an association learning solution must offer more than just outstanding functional capabilities. An LMS vendor must derive the majority of its revenue from association clients, and publish top-notch client case studies on its website as proof of excellence in serving member-based organizations.
In alphabetical order, here are our picks for the world’s Top 10 Associations LMS Solutions:
Blue Sky eLearn — Blue Sky eLearn is a pure association LMS that provides LMS combined with event services. Associations need great content and an optimal source are member subject matter experts that present sessions at association tradeshows. Blue Sky provides heavy-duty services to capture educational content from live or virtual settings, then manage, sell and deliver that content to a global audience through the learning platform.
Classroom 24/7 — Relative newcomers, Classroom 24/7 brings a new definition of the LMS acronym — a learning marketing system. Love it. These guys are serious about the business of associations. They offer an assessment service to evaluate an association’s content assets, staff capability, market viability of their content and creates an action plan to take them from 0 to 100 with their modern, powerful continuing education, ecommerce enabled LMS.
Digitec Interactive — Digitec has been providing professional and trade associations and nonprofits technology for 25 years. They just released a complete SaaS, mobile responsive rewrite of their application in the cloud that enables associations of all sizes to get in the LMS game. Digitec has a strong production and content development arm that can produce gamified mobile content, simulations, video and more.
EthosCE — EthosCE rocks the healthcare association world. If you are a healthcare association managing CME or CPE and want deep and proven experience and expertise to guide you, EthoseCE is perfect. 90% or more of their clients are in healthcare resulting in healthcare specific capabilities and workflow you just don’t find anywhere else including mobile support for doctors’ ground rounds, vouchers and PARS and CE Monitor integrations.
Peach New Media (now Abila) — Freestone, the LMS from Peach New Media (now Abila), is a pure, full-feature association LMS that offers specialized solutions for CLE, CPE and CME. They have an integrated webcast tool that has cool (and audit defensible) “checkpoint” features to ensure learners are actually earning their CE credit and learner engagement features such as integrated Twitter conversations, view materials, take notes, polls and surveys. They also have strong AMS integrations with their own NetForum AMS and virtually every other AMS for single sign-on, catalog, ecommerce and reporting established workflows.
tessello — Out of the U.K, tessello is marching to the beat of their own drummer. Employing xAPI, they focus on the 70:20:10 model of learning which asserts that 90% of learning is informal and social and only 10% is formal. Their LMS enables learners to document experiential learning experiences and engage in meaningful social learning experiences. These types of features enable associations to support the evolving performance improvement requirements of the ACCME and AICPA documenting on-the-job performance for credits.
TOPYX –The TOPYX (pronounced topix) LMS has a unique business model in the industry. They offer annual flat rate price ranging from $22,500-$50,000/year (based on optional functional and support options) for unlimited learners, admins and bandwidth making them an economical choice for many associations. Their LMS is full featured with xAPI, mobile and social features and there are no implementation fees.
WBT Systems — Dublin based WBT Systems has been around a long time supporting associations and they are the association feature powerhouse. Designed to support the most complex association deployments, WBT is modern with a mobile response LMS, sophisticated ecommerce, AMS integration, accreditation body integration, complex CE management, dozens of language localizations and integrated social/gamified features. When associations are really serious, have complex requirements and even a tiny % of failure is not an option, WBT Systems rises to the top.
WebCourseworks — Associations and nonprofits have unique needs and WebCourseworks tailors custom solutions to meet them. With LMS, course development and managed services, they provide holistic solutions to grow non-dues association revenue. Their user-centric LMS has powerful association features to manage complex continuing education, AMS integration and social learning.
YM Learning — Your Membership AMS acquired the Digital Ignite LMS in early 2015 and integrated them into the YM suite of products and services providing a broad association solution that helps grow membership and revenue. The LMS is fully mobile responsive, engaging and easy for learners to learn. Social, global and highly scalable, YM Learning is designed to manage and sell continuing education in the medical, legal, finance and most any other industry. Advanced psychometric reporting and reporting analytics, in general, is a strength of the solution.
Want to Learn More? Replay This Free Webinar:
How to Choose Effective Learning Technology
There are 600 LMS vendors in the world and the majority provide specialist solutions based on industry, region and business application of the LMS. Serious LMS buyers prefer specialists rather than “one-size-fits-all” general solutions.
At Talented Learning, we have been studying the LMS market full-time for two years and have been grouping, rating and stack ranking LMS vendors by target market.
Join Lead Analyst John Leh, as he and Linda Bowers, CTO of WBT Systems, explain how to pick an LMS that fits your organization’s unique needs in this on-demand webinar: “How to Pick an LMS for Your Association.”
Shopping for an LMS for Your Association?
Are you shopping for a new or replacement LMS for your association? Talented Learning can help. We are LMS selection consultants and can help you define your requirements and get to the right solution quickly and cost effectively. Please fill out the form below to contact us for a complimentary consultation call.
Share This Post
Related Posts
Crowd Wisdom Review
The implementation team includes subject matter experts, project managers, learning technologists, project consultants, trainers, account executives, executive sponsors and data integration/migration specialists.
LMS Sales Stories: Dispatch from the Front Lines For Vendors
You can’t do too much research on your prospect, their business and their industry before and while engaging in the sales cycle -- the more you know, the better chance you differentiate from the competition.
The Important LMS Differences In Compliance, Continuing Ed and Selling CEUs
Individuals are ultimately responsible to know their own ongoing continuing education requirements, take the required training, maintain ongoing proof of completion and submit to appropriate accreditation body to maintain their license or certification.
Under the Hood of Complex CEU Management
With each incremental accrediting jurisdiction the problem compounds and becomes so complicated that many organizations can’t use a commercially available LMS to manage CEUs but rather are forced to cobble together spreadsheets, home-grown custom systems, specialized commercial CE trackers and manual processes to bridge the gap, connect the data and ensure compliance.
Intro to the Continuing Education Admin Nightmare
In the accounting industry, most accounting firms set up a National Association of State Boards of Accountancy (NASBA) license and grant continuing professional education (CPE) credit based on the NASBA standards, rather than maintain the complex CPE rules of each state
LinkedIn Learning and Workforce Development: Connecting Skills and Jobs
The emphasis on the bridging “Skills Gap” has put new life into workforce development programs globally -- and no matter what size of a population you’re targeting, in a modern world, an online platform and delivery option has to be considered – gone are the days of just meeting with a counselor to develop a plan and then sit in a classroom.
Buying a Learning System? 110+ LMS Acronyms You Should Know
I concluded that it will take too long to teach 700+ LMS vendors the new anti-acronym trick and the easiest path would be to create a living, one-sentence, non-techie dictionary of LMS acronyms for learning systems buyers.
LMS Review: Brightwave Tessello
Brightwave, with its innovative xAPI driven tessello learning system, focuses on managing the real-life balance of learning by doing (experiential), learning from others (social) and formal learning (old school).
LinkedIn Outfoxes the Continuing Education World With Lynda.com Acquisition
By collecting skill endorsements and recommendations from your network and posting content, comments, presentations, awards, articles, certifications and other relevant data, you create a historical profile of credibility that other users recognize and value – and more so every day with a growing base of more than 610 million LinkedIn users in more than 200 countries.



















FOLLOW US ON SOCIAL