Selling Learning Systems

A Multi-Perspective Look at LMS References

March 1, 2020

When you invest in an LMS, you are sticking your neck out professionally by committing $100,000 or $1,000,000 to a system that touches every employee, channel partner and/or customer in your business ecosystem. It’s your responsibility to [...learn more...]

LMS Demo Do’s and Don’ts

August 1, 2016

In the last two weeks as an LMS selection consultant, I have been on the receiving end of 24 hours of live LMS demos from eight different vendors.  The vendors were competing for two unique, extended enterprise LMS opportunities. Selling learning [...learn more...]

10 Tips to Boost Sales: For LMS Vendors

July 11, 2016

With more than 700 LMS vendors in the world, competition for every sales opportunity is fierce. I know because I spent 13 years selling learning management solutions. For the last 2.5 years, I have leveraged that software sales experience as an [...learn more...]

Top 10 LMS Demonstrators in the World

July 27, 2015

LMS demonstrators have it tough.  They are not running the sales cycle but rather get brought in at certain points of many sales cycles.  They are expected to get up to speed quickly on every account and deliver a tailored, business impactful demo [...learn more...]

LMS Vendor Eyes Only: Getting Past 1st Base

March 18, 2014

I’m an instructional technologist who sold learning management systems, focusing on the extended enterprise, for over 13 years.  I worked for two major LMS companies and both had LMS systems primarily designed for internal employee training with [...learn more...]

For LMS Vendors’ Closed Eyes Only: Wake Up!

March 10, 2014

Learning technology vendors, this post is for you. Extended enterprise learning technology is a big business in best-in-breed global commercial organizations, associations, content providers and public organizations.  From creating a a revenue [...learn more...]