Customer Learning
No doubt about it. If employees are the only learning audience you serve, it’s easy to find an LMS that will meet your needs. For decades, corporate training programs have focused on employee compliance training and skills development. So
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Early in 2014, I set out to answer a question I constantly hear as a learning systems selection consultant: “Should we use our employee LMS to educate external audiences?” Back then, I didn’t definitively say “yes” or
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For more than five years, I’ve been talking and writing nonstop about the business value of extended enterprise learning. You’d think by now I would’ve run out of things to say. Actually, I’m just getting started. In fact,
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What is customer education? How do companies use customer education programs to boost product use and drive business growth? Listen as expert Dave Derington explains on The Talented Learning Show!
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One thing you can count on from learning systems – there’s never a lack of new LMS features to grab your attention. Have you checked out any trade show demos or marketing materials lately? Artificial intelligence, machine learning, content
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What does it take to create an effective SaaS customer success program? How should you measure results? Listen to the Talented Learning Show!
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EDITOR’S NOTE: Occasionally, we invite learning community experts to share their advice with our readers. Today we feature a post by Adam Avramescu, Head of Global Enterprise Customer Enablement & Training at Slack – and Co-Founder of
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For years, I’ve said that connecting employee learning with business impact doesn’t have to be a mind-bending challenge. In response, training professionals often ask me to illustrate what I mean. The following story from my personal
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Which blogs offer the best advice about customer education practices, strategies and technologies? Great question. But with such phenomenal recent growth in the customer experience market, there is no obvious answer. That’s not just a gut
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How does customer training lead to product adoption, engagement and customer success? What metrics matter most? And how can a specialized customer learning platform help? Listen to The Talented Learning Show!
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If you follow my LMS trends updates, you know that customer training is where the action is. By all indications, this trend is not just a passing fad. Here’s why: When you buy a product or service, the faster you learn how it helps you achieve
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Online customer training is experiencing a renaissance of sorts, as companies large and small discover its tremendous untapped value. Once considered a nice-to-have option for product and service providers, customer training is now considered a
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Are you responsible for marketing educational content to customers, channels partners or other audiences that operate outside of your organization? If so, how easy is it for you to connect with these audiences and convince them to engage
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Over the past decade, businesses large and small have widely embraced customer relationship management systems (CRM), thanks largely to the remarkable rise of the world’s most popular cloud-based CRM, Salesforce.com. Most Salesforce users
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You like potato and I like potahto You like tomato and I like tomahto Potato, potahto, tomato, tomahto Let’s call the whole thing off! I get it. We’re living in an increasingly customer-centered world. But what I don’t always
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Why do organizations invest in customer training initiatives? And what factors should decision makers consider when developing, delivering and measuring the business impact of customer training? Listen to The Talented Learning Show
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Last week in San Francisco it was impossible to miss the presence of Salesforce, with more than 170,000 customers, employees, developers and business partners swarming the streets during the annual Dreamforce conference. And if that wasn’t
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“If you build it, they will come.” We all know this iconic line from the classic film, Field of Dreams. But if you sell educational content, you know this kind of wishful thinking won’t grow your business. You can design training courses
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How Well Do You Know Your Customers? In this era of data-driven marketing, successful businesses have learned that the more you know about your customers, the more your company is bound to grow. It’s a fact. As Forrester Research confirms,
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When we started Talented Learning nearly four years ago, our mission was to help clients find and use learning management systems that effectively support extended enterprise education. At that time, interest in training customers, channel
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