Software purchasing

If a vendor is not doing a consistently fantastic job in serving customers, the demand for references will always outweigh the supply.

We obsess about every facet of the LMS market so our clients can more effectively attract, engage and educate learning audiences of all types – B2B and B2C customers, channel partners and contractors, employees, association members, continuing education students and the public-at-large.

The key to success is a process that compares qualified vendors on an apples-to-apples basis, which is why we communicate requirements in a structured request for proposal (RFP).

To find the right option, you need a crystal clear understanding of your organization's current and anticipated usage. 

In my estimation they do most everything right -- prepare, understand business needs, know their solution at all levels, engage the audience, tell great stories and win.

In contrast, the smartest buyers always have a commanding understanding of their business model, their preferred software licensing model and contract structure when they're selecting an LMS or any enterprise software.